How to network

Podcast 107 – How To Network

Podcast 107 – How To Network

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Let’s talk about how to network

Do you want to know how to network? We all know we should be networking. But how many of us are actually doing it regularly – and how many of us are doing it well?

In this podcast, Elise Stevens speaks to digital marketing guru Ray Milidoni about how to get out there and network well.

Ray has a passion for the start-up sector and watching organisations grow. He launched his first web agency at the age of 15 and is now the general manager of digital marketing agency WME which offers a range of services including web design and development, SEO optimisation, social media marketing, content production and more.

Points raised in this podcast – How to Network:

  • Project managers often go to networking events with a goal to hand out as many business cards as possible, but this can often be a barrier to personal interactions.
  • While business cards are useful – consider whether you’re hiding behind them, or if you ever actually get in touch for that coffee you promised. Consider asking someone to connect on LinkedIn straight up instead!
  • There is no hard and fast rule about ‘how to network’.
  • It’s ok to be the quietest person in the room. Just turning up and being present may be enough the first time. Next time you go you can overcome a new fear like talking to a stranger.
  • Try not to put too many expectations on yourself. If you don’t meet up to them you may be discouraged from attending again.
  • The idea of approaching new groups of people at networking events can be nerve-wracking, but remember everyone else likely feels the same.
  • The organiser of the networking event should help move people out of their familiar groups and encourage them to meet new people. Check in with the organiser at some point during the event. They may even name-drop you to others later.
  • Remember you have two ears and one mouth. Listen twice as much as you talk.
  • Open with a question like, ‘have you been to one of these events before?’ or ‘do you know the organiser?’
  • Once you get comfortable at networking events considering putting your hand up to be a speaker, or get on the organising committee and work the door so you get to meet each guest as they arrive.
  • Swap the ABC formula ‘Always Be Closing’ to ‘Always Be Caring’ – instead of selling to people, show them how much you care about their work. People will want to engage with you more if you show that you care.
  • By adding value to others and helping them at networking events, they will, in turn, see your value.

Ray Milidoni also has a podcast, the Razor Sharp Show. You can also connect with Ray on LinkedIn.

Listen to our podcast below about how to network with Ray Milidoni:

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